Charity’s diversity campaign highlighted in national report

The work of a Bradford-based charity has been highlighted in a new report into how to improve the participation of Muslims in public and community life.

The report – Missing Muslims: Unlocking British Muslim Potential for the Benefit of All – follows an 18-month inquiry set up by Citizens UK and chaired by former attorney general Dominic Grieve.

The QED Foundation, which aims to improve the social and economic position of disadvantaged communities, was featured in the report with its campaign to encourage south Asian “high-flyers” to apply for Civil Service careers selected as an example of best practice in promoting diversity.

QED founder and chief executive Dr Mohammed Ali OBE (pictured, above, at the report’s launch with Dominic Grieve), said: “We are delighted to be recognised for our role in helping men and women of all faiths to make a positive contribution to society.

“We focus on bringing people together in the workplace and making sure that everyone enjoys the same career opportunities, because we believe that this is one of the best ways of creating peaceful communities.

“Both Far Right and Islamic extremists feed off misunderstandings and disaffection. This is impossible in a society where people of all faiths can collaborate at work on a daily basis and everyone knows that success is dependent on skills, talent and hard work, rather than employees’ religious backgrounds.” 

The charity’s cultural awareness training courses for large public and private sector businesses are also highlighted in the report for Citizens UK, which campaigns for “power, social justice and the common good.”

The one-day cultural awareness sessions, which were attended by 800 company directors and senior managers.

Dr Ali and QED Foundation deputy chief executive Adeeba Malik CBE helped participants prepare personal and departmental action plans for recruiting, developing and retaining a diverse workforce and engaging with ethnic minority communities.

Organisations taking part included the Government Office for Yorkshire and the Humber, the Environment Agency, British Waterways, Halifax, Barclays and Business Link.

QED has also helped 350 small and medium-sized businesses in England and Wales to audit the ethnic profiles of their workforces and develop action plans and practical solutions to increase numbers of staff from underrepresented groups at all levels of seniority.

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