PR can often be an afterthought in both the voluntary and public sectors.
But all organisations that use public money – be it voluntarily donated or raised through local or national taxation – are under increasing levels of scrutiny.
So, it’s more important than ever to be able to explain your core values, your activities and your expenditure in a clear and concise way that helps to get the public behind you.
The challenges in the health service, in social care, in local governance are enormous and winning understanding and support from your fiercest critics – the taxpayer and the donor – can ease the pressure enormously.
Many large organisations employ their own Press and PR resources but even the cost of these is coming under increasing scrutiny.
More and more organisations are looking at outsourcing such services but are concerned about losing control or finding that private sector fees are not cost effective.
That’s where we come in. By providing a project-by-project service, we can deliver key initiatives – be it winning press and media coverage or writing, designing and printing a special publication – in a more cost-effective way. We can quote an overall guaranteed fee for an individual project or charge only by the actual time we spend on it.
Transparent public communication is essential for public organisations to get their message across and PR has a vital strategic role to play in their success in engaging stakeholders at all levels.
To find out more about how we can set about helping your organisation achieve it, click here